{"id":17779,"date":"2019-03-13T08:00:48","date_gmt":"2019-03-13T12:00:48","guid":{"rendered":"https:\/\/honeybook.site.strattic.io\/?p=17779"},"modified":"2022-07-15T11:35:45","modified_gmt":"2022-07-15T18:35:45","slug":"4-tailwind-features-grow-business-pinterest-save-you-time","status":"publish","type":"post","link":"https:\/\/hbb.dev.reliablepenguin.com\/blog\/4-tailwind-features-grow-business-pinterest-save-you-time","title":{"rendered":"4 Tailwind Features That Will Save You Time & Grow Your Business on Pinterest"},"content":{"rendered":"\r\n

Pinterest has 250 million monthly users, 81% of whom are female and ready to purchase\u2014which means that as a business owner, you need to be on Pinterest! A whopping 87% of Pinterest users have made a purchase because of something they saw on Pinterest.<\/p>\r\n\r\n\r\n\r\n

Sounds good, right? But just like any other social media platform, the big question is how to use the platform to its fullest potential. How and when do I pin things, and what content should I schedule?<\/p>\r\n\r\n\r\n\r\n

Having a Pinterest scheduler like Tailwind<\/a> can save you hours of manual pinning, which is time consuming, and hours searching for quality content. Without it, you could waste 2 to 3 hours a day just pinning\/sharing relevant content to your boards.<\/p>\r\n\r\n\r\n\r\n

Let\u2019s look at 4 Tailwind features that can help your business on Pinterest:<\/strong><\/p>\r\n\r\n\r\n\r\n

1. SMART SCHEDULING\u00a0 <\/strong><\/h2>\r\n\r\n\r\n\r\n

With Tailwind, you will need to schedule content to keep your calendar full. Tailwind allows you to schedule pins at any times you choose, but where they excel is in helping create a schedule just for you.\u00a0 Tailwind has billions of data points, and you can use all of that data to your advantage by letting Tailwind figure out the best times to pin your content.\u00a0This makes it easier to get your content in front of the eyes of your ideal audience.<\/p>\r\n\r\n\r\n\r\n

2. TAILWIND TRIBES <\/strong><\/h2>\r\n\r\n\r\n\r\n

Similar to group boards, a tribe is a group collaboration board within the platform.\u00a0 It allows you to schedule content directly from the tribe.\u00a0This allows you to grow in visibility, even with a small following in Pinterest.<\/p>\r\n\r\n\r\n\r\n

As a tribe member, you have a similar niche\/content to others so you can help your fellow tribemates out by pinning similar content. (You can be removed from the tribe by the owner if you are not abiding by the rules.) This great group effort means that your pins are being repinned and therefore gaining more exposure.<\/p>\r\n\r\n\r\n\r\n

3. TAILWIND\u2019S ANALYTICS <\/strong><\/h2>\r\n\r\n\r\n\r\n

Tailwind provides analytics about your pins so you can strategically repurpose your best-performing content. You can also analyze your data to see if your group board strategy is effective or not. This is crucial because over the years, group boards have become a dumping ground for some contributors to pin their pins. Because these contributors are not sharing other pins on their group boards, a group board strategy won\u2019t be effective unless you have actively-sharing board members.\u00a0Fortunately, Tailwind can provide analytics about how many times your pins are being shared from a group board.<\/p>\r\n\r\n\r\n\r\n