{"id":28142,"date":"2020-11-19T08:00:00","date_gmt":"2020-11-19T08:00:00","guid":{"rendered":"https:\/\/honeybook.site.strattic.io\/?p=28142"},"modified":"2022-02-02T17:06:01","modified_gmt":"2022-02-02T17:06:01","slug":"set-up-sustain-referral-network","status":"publish","type":"post","link":"https:\/\/hbb.dev.reliablepenguin.com\/blog\/set-up-sustain-referral-network","title":{"rendered":"3 Ways to Set Up and Sustain a Referral Network"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2020\/10\/adam-winger-Xt4g9VbMljE-unsplash-1-1300x868.jpg\" alt=\"\" class=\"wp-image-28144\"\/><figcaption>Photo by: Adam Winger<\/figcaption><\/figure>\n\n\n\n<p><span style=\"font-weight: 400\">Everyone is looking for community and support &#8211; which means now is the perfect time to set up a referral network.<\/span><\/p>\n<p><span style=\"font-weight: 400\">When you throw tough times on top of that basic need&#8230;you can feel an even <\/span><i><span style=\"font-weight: 400\">stronger<\/span><\/i><span style=\"font-weight: 400\"> pull to find community and a solid network of professionals you can depend on. So while you can\u2019t control the circumstances and events going on in the world around you, you can make a solid plan, surround yourself with the right people and find a way to sustain your basic needs as a business.<\/span><\/p>\n<p><b>Here are 3 ways I have continued to set up a referral network and sustain a community during difficult times:<\/b><\/p>\n<h2><b>01 | Find and surround yourself with like-minded people to build an \u2018emergency\u2019 referral network<\/b><\/h2>\n<p><span style=\"font-weight: 400\">As a wedding photographer in the midst of a global pandemic it was clear to me that I would need an emergency team of reliable photographers that could step in for me if needed. There\u2019s a high probability that I could\/will get sick, my family could\/will get sick or that there are circumstances that occur that are beyond my control. As a solopreneur it\u2019s important to find support you can depend on, especially now.<\/span><span style=\"font-weight: 400\">&nbsp;<\/span><\/p>\n<h2><span style=\"font-weight: 400\">A few things I did to ensure my business would be okay if anything happened to me and I couldn\u2019t show up to a wedding\/session was to:<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Look for like-minded photographers that would provide amazing service to my clients and would be someone I could trust behind the AOP Brand<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Ask those like-minded photographers if they\u2019d like to be in an \u2018emergency\u2019 referral network with me and be able to support each other in emergency situations<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Once our emergency group was assembled, merge everyone\u2019s schedules together to form a solid team and create a reference spreadsheet indicating who could be on call as a backup if needed for which events<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Ensure that everyone in the group could easily get in contact with each other via phone, Facebook and email<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">While your business structure may look very different, I highly recommend setting up a trusted emergency referral network in advance and laying out the steps of what will need to happen<\/span><i><span style=\"font-weight: 400\"> prior to<\/span><\/i><span style=\"font-weight: 400\"> the emergency ever happening. To me it\u2019s best to have the mentality of <\/span><i><span style=\"font-weight: 400\">WHEN<\/span><\/i><span style=\"font-weight: 400\"> an emergency happens, not <\/span><i><span style=\"font-weight: 400\">IF <\/span><\/i><span style=\"font-weight: 400\">an emergency happens, so I have a plan that will work. Then, I can run through my list level-headed with a plan already in place.<\/span><\/p>\n<h2><b>02 | Commit to attending 1-2 new (virtual) networking events each month to build new relationships<\/b><\/h2>\n<p><span style=\"font-weight: 400\">If you find yourself in need to expand your network or to strengthen your network, put yourself out there! Trust me, I know first hand how uncomfortable this can be, but the more you do it, the easier it gets.<\/span><\/p>\n<p><span style=\"font-weight: 400\">A few places to connect with business owners outside of the Rising Tide Society that you may have not thought of before are things like the equivalent of these examples from my local area, Athens, GA, for your city and state:<\/span><\/p>\n<ul>\n<li><a href=\"https:\/\/www.athensga.com\/\"><span style=\"font-weight: 400\">Your local Chamber of Commerce<\/span><\/a><\/li>\n<li><a href=\"https:\/\/www.georgia.org\/small-business\"><span style=\"font-weight: 400\">Small business communities in your state<\/span><\/a><\/li>\n<li><span style=\"font-weight: 400\"><a href=\"https:\/\/www.sba.gov\/\">U.S. Small Business Administration<\/a><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">Finding a support network outside of your industry can be a huge benefit to expanding your network in ways that you can\u2019t expect. It might be uncomfortable at first but commit to attending 1-2 new networking events each month. Most networking events have been moved to an online platform allowing you to still connect with others while staying safe.<\/span><\/p>\n<h2><b>03 | Follow up with your network\u2026 stay top of mind!<\/b><\/h2>\n<p><span style=\"font-weight: 400\">Once you set up a referral network and your emergency team and are regularly attending networking events, keep in touch with these communities. If you\u2019re out of sight you can easily become out of mind. Staying in consistent communication with your networks is important so that you are top of mind in these communities should you need something or if someone in your network needs a helping hand.<\/span><\/p>\n<h2><span style=\"font-weight: 400\">Here are a few ways I stay in touch with my emergency referral group and networks:<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Set reminders in my calendar to touch base with these groups once a month. This could be as simple as a \u201cjust checking in to see how you\u2019re doing.\u201d The goal of monthly check-ins is to both strengthen your relationships and continue to be top of mind.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Set up virtual weekly or monthly meet ups. This gives you the opportunity to stay in touch and talk more casually than you might via email or in group messages.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Start planning for future collaborative events when you can be together in person safely. Everyone is craving the opportunity to be with people, create incredible content and get back to our \u201cold normal.\u201d So why not start planning for a future event with your network that is going to help all your businesses grow? This could look like a brainstorming and goal setting getaway and reset, a shoot to create new content, or a feature and blog series to share each other&#8217;s work.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">While you may be physically isolated and while 2020 hasn\u2019t gone how any of us have planned, we can continue to strengthen our relationships and our businesses to focus on resilience. Just make a plan and stay consistent and organized. Your consistency will pay off and save you in emergency situations that are sure to come! Keep pushing through, friends!<\/span><\/p>\n\n\n\n<div class=\"wp-block-ugb-divider ugb-divider ugb-109c83f ugb-divider--v2 ugb-divider--design-basic ugb-main-block\" id=\"\"><style>.ugb-109c83f hr.ugb-divider__hr{margin-left:auto !important;margin-right:auto !important}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><hr class=\"ugb-divider__hr\"\/><\/div><\/div><\/div>\n\n\n\n<p><strong><em>Looking to increase resiliency in your business? Get our <a href=\"https:\/\/honeybook.com\/risingtide\/business-planning-resiliency\">Business Planning for Resiliency <\/a><\/em><\/strong><em><strong>Ultimate Guide.<\/strong><\/em><\/p>\n<p><i><span style=\"font-weight: 400;\">Plus, 4 more posts you might like:<\/span><\/i><\/p>\n<p><a href=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/your-contract-helps-your-business-stay-resilient\"><span style=\"font-weight: 400;\">Ensure Your Contract Helps Your Business Stay Resilient<\/span><\/a><\/p>\n<p><a href=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/managing-social-media-difficult-seas\"><span style=\"font-weight: 400;\">Managing Social Media through a Difficult Season<\/span><\/a><\/p>\n<p><a href=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/build-strong-creative-relationships-resiliency\"><span style=\"font-weight: 400;\">How to Build Strong Creative Relationships for Resiliency<\/span><\/a><\/p>\n<p><a href=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/craft-public-relations-plan-2\"><span style=\"font-weight: 400;\">5 Steps to Craft a Public Relations Plan<\/span><\/a><\/p>\n\n\n\n<p><span style=\"display: none;\" data-sumome-listbuilder-embed-id=\"2bac54e62ffb6e8214e7d4a57fbffd1810d5d64f594f2671a6f19ad7b64e3316\">ADD_THIS_TEXTADD_THIS_TEXT<\/span><\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Everyone is looking for community and support &#8211; which means now is the perfect time to set up a referral network. When you throw tough times on top of that basic need&#8230;you can feel an even stronger pull to find community and a solid network of professionals you can depend on. So while you can\u2019t [&hellip;]<\/p>\n","protected":false},"author":662,"featured_media":28144,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20],"tags":[],"class_list":["post-28142","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-best-practices"],"acf":[],"featured_image_urls_v2":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","1536x1536":"","2048x2048":""},"post_excerpt_stackable_v2":"<p>Photo by: Adam Winger Everyone is looking for community and support &#8211; which means now is the perfect time to set up a referral network. When you throw tough times on top of that basic need&#8230;you can feel an even stronger pull to find community and a solid network of professionals you can depend on. So while you can\u2019t control the circumstances and events going on in the world around you, you can make a solid plan, surround yourself with the right people and find a way to sustain your basic needs as a business. Here are 3 ways I&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/hbb.dev.reliablepenguin.com\/blog\/category\/business-best-practices\" rel=\"category tag\">Business best practices<\/a>","author_info_v2":{"name":"Amanda Shaver","url":"https:\/\/hbb.dev.reliablepenguin.com\/blog\/author\/amanda-shaver"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 Ways to Set Up and Sustain a Referral Network - HoneyBook<\/title>\n<meta name=\"description\" content=\"Everyone is looking for community and support - which means now is the perfect time to set up a referral network. Here&#039;s how to make a solid plan.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/set-up-sustain-referral-network\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3 Ways to Set Up and Sustain a Referral Network - HoneyBook\" \/>\n<meta property=\"og:description\" content=\"Everyone is looking for community and support - which means now is the perfect time to set up a referral network. Here&#039;s how to make a solid plan.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/set-up-sustain-referral-network\" \/>\n<meta property=\"og:site_name\" content=\"HoneyBook\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/honeybook.co\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-19T08:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-02T17:06:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hbb.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/05\/HB-RTS-logo-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"287\" \/>\n\t<meta property=\"og:image:height\" content=\"35\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Amanda Shaver\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@honeybook\" \/>\n<meta name=\"twitter:site\" content=\"@honeybook\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amanda Shaver\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/set-up-sustain-referral-network\",\"url\":\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/set-up-sustain-referral-network\",\"name\":\"3 Ways to Set Up and Sustain a Referral Network - HoneyBook\",\"isPartOf\":{\"@id\":\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/set-up-sustain-referral-network#primaryimage\"},\"image\":{\"@id\":\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/set-up-sustain-referral-network#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2020-11-19T08:00:00+00:00\",\"dateModified\":\"2022-02-02T17:06:01+00:00\",\"author\":{\"@id\":\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/#\/schema\/person\/169598778c7cb0172acafba9088fbad8\"},\"description\":\"Everyone is looking for community and support - which means now is the perfect time to set up a referral network. 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